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Graphic Matter’s 2010 Year in Review

January 26th, 2011

2010 was a year filled with accomplishments and milestones for Graphic Matter Inc. As we review this list we have compiled, we are again grateful to you, our clients and partners, for your support and confidence.

January 2010 – Launch of Our 2¢, Graphic Matter’s blog, opening a new line of communication and resource for our clients. We covered the topics that our clients asked us about the most – everything from blogs, SEO, branding, and client projects.

February 2010 – Graphic Matter attends WPEO Done Deals and Matchmaker Event in NYC and has matchmaker meetings with various corporations.

March 2010Mitushi Banerjee joins the Graphic Matter team as web designer.

April 2010 – Graphic Matter attends the WPEO Done Deals Challenge Reception in NYC.

June 2010Graphic Matter is awarded 3rd place in the NJ AD Club 42nd Annual Awards for the exercise booklet we designed for the Pink Ribbon Program, Recovery for Breast Cancer Survivors.

June 2010Graphic Matter designs trade show graphics for NTSG, Inc., providing visual impact for their sponsorship booth at WBENC’s Women in Business 2010 Conference, This visually compelling marketing tool is both versatile and portable for use at future events.

June 2010 – Graphic Matter renews WBENC Certification.

July 2010 – Graphic Matter attends New Jersey’s largest industry networking event sponsored by the NJ Marcom Council.

August 2010 – Graphic Matter celebrates our 8th anniversary as a Hillsborough business.

September 2010 – Graphic Matter creates a new business plan for growth in 2011 with the Haufman FastTrac Growth Venture program

October 2010 Graphic Matter wins the WPEO/WBENC Done Deals Partnership Award for securing the most WBE-to-WBE contracts.

November 2010Graphic Matter designs advertisement and accompanying micro-site for Pink Ribbon Program’s Breast Cancer Rehab.org, marking our first ad placement in a national publication [USA Today].

December 2010 – Graphic Matter wraps us another exciting year and prepares for a productive 2011.

Thanks for reading our blog. Let us know what you would like us to discuss in 2011. We look forward to more rewarding project with our clients in 2011!

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Graphic Matter’s Favorite Blog Posts of 2010

December 29th, 2010

Over the past year, Graphic Matter has shared with you the many different ways you can promote your business and your brand. Let’s sum up our year of informational posts and share with you the ones that were our favorites.

Here they are:

1. How I Love to Follow A Blog, Let Me Count the Ways! Parts 1 – 3

2. Organic Marketing? Really?

3. Get Pushy with Your Marketing: The Difference Between SEO & SEM

4. Graphic Matter’s Fab 5 “Shout Out”

5. Graphic Matter Client Spotlight – NTSG, Inc.

We hope that you have enjoyed our blog posts and have shared them with friends. We look forward to hearing from YOU and invite you to share with us your favorite tips from 2010 as well as what questions you would like to see answered in 2011.

The team at Graphic Matter wishes everyone a Happy and Healthy New Year!

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Part 3 – How to Set-up a Feed Reader Page in Your Internet Browser

February 25th, 2010

Welcome to our final post in How I Love to Follow A Blog, Let Me Count the Ways, How to Set-up a Feed Reader Page in Your Internet Browser. In our previous posts talked about setting up internet browser bookmarks, how to subscribe to an RSS feed, and how to configure your email application to accept RSS feeds. In this post we will share with you how to set-up a feed reader page in your internet browser. Google offers a free reader service that is simple to use and very effective Follow these instructions to set-up your own Google Reader page.

What does Google Reader do? Google Reader constantly checks your favorite news sites and blogs for new content. Whether a site updates daily or monthly, you can be sure that you won’t miss a thing. New content comes to your Google Reader when it’s posted, so you don’t need to visit individual sites. Plus, Reader keeps track of which items you’ve read, so you only see unread items when you come back. If there’s a dark blue border around an item, Reader is marking that item as read. Google Reader displays all of your favorite sites in one convenient place. It’s like a personalized inbox for the entire web!

Use Google Reader on any computer. You can access your Google Reader account from any computer with online access. Whether you’re at home, at work or abroad, your subscriptions stay with you.

Ready to set up your own Google Feed Reader? You can set up your free Feed Reader page in Google at http://www.google.com/reader.

Google also offers a quick Google Feed Reader video tutorial to demonstrate this process.

Once there, Google will ask you to set up an account, using your email address as your user name and a password of your choice. After your account is set-up, you will see a page that looks like the picture below:

feedreaderpage

To add a feed to this page, click on the “ + Add a Subscription” icon in the upper left hand corner. You will be prompted to add the URL addresses of the blog you wish to follow. The subscription folder in the picture above shows all the blogs that I subscribe to, as well as how many new posts or “feeds” have been sent to my subscription folder.

It’s easy to see how Google’s Feed Reader page is like “one-stop shopping” to keep up with all the blogs you follow!

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